It is believed the defendant made £1 million by advertising imported meat as 'Best of British'
He said he kept it a secret from his colleagues at first, as he 'was worried about them making jokes'. But eventually he ditched the job to work for a vegan meat company
Now the business is being urged to tap into this vegan growth - by ditching animal products and focusing on selling plant-based food instead, attracting new custom
Fraser Bayley talks about his journey to becoming a vegan activist
She says the pictures were then shared around by vegans on social media
They say the plant-based minority wants to 'impose' their philosophy on everyone