This famous stat is often used to illustrate how many people abandon vegan and vegetarian diets. But how accurate is it?
According to new data, around 3.5 million UK residents now identify as vegan
Climate change, ethics, and veganism were among reasons cited for the change
The growth of veganism seems inevitable
Brits are welcoming the shift toward plant-based foods
Research keeps showing the same thing - more people are ditching animal products
It’s not a fad – and these numbers show it’s here to stay