January 18, 2019

Pork Industry Spends £2.5 Million On Adverts As Young People Ditch Meat

A 2018 YouGov poll found that around one in five adults aged between 18 and 24 think people will stop eating meat completely by 2030

September 12, 2018

£2.5 Million Pork Campaign Targets Young People As They Ditch Meat

The campaign will use social media influencers as well as TV and in-store ads

July 26, 2018

Pork Farmers 'Scale Back' As US Meat Surplus Hits 2.5 Billion Pounds

Exports have slowed as a result of new tariffs

July 19, 2018

Vegans Shut Down 'Pork Lover' Meat Promotion Bus Painted Like A 'Cute Pig'

The bus is part of an attempt to sell more pig-based products

May 9, 2018

Undercover Investigation Of Pork Giant Reveals 'Pigs In Tiny Cages And Animals With Skin Infections'

Under the state's 'ag-gag' laws it is prohibited to document the abuse

April 13, 2018

Campaigners Shocked As Watchdog Approves Controversial 'Low Fat Pork' Ad

The Advertising Standards Authority rejected Public Health England's independent research in favour of the meat industry's own data

March 10, 2018

Slaughterhouse Cuts Jobs Because There Aren’t Enough Pigs To Kill

Danish Crown has an ambitious strategy for employee support

January 3, 2018

'Battling Vegan Activism' Among 'Challenges' For Pig Industry in 2018

Farmers' confidence has also hit an 'all-time low', a new survey shows

December 1, 2017

Pork Journal: 'Animal Agriculture Can Learn From Vegan Businesses'

The meat industry outlet stressed that animal agriculture must 'recognize [that] consumers' tastes are changing'