Recent polls have shown skyrocketing numbers of vegans in countries across the world - but how accurate are the numbers?
In this video for Plant Based News, Mic the Vegan looks at the data, and tries to get 'a level-headed estimate of how many vegans there are in various countries and globally'.
He says: "Some [numbers] have definitely been exaggerated."
One number he is referring to is recent polling by Compare the Market, which claimed there are around 3.5 million vegans in the UK. A Vegan Society spokesperson told PBN they had 'no reason to think numbers have increased to that extent'.
Breaking down the polling, surveys, and data. Subscribe to PBN's YouTube Channel here
Mic adds: "Without a doubt the numbers are growing and that's the most important point - but what do we really know?
"First off, surveys are not perfect. No matter what, we're going to be taking a sample of the population and extrapolating that to the whole population.
"There are many other limitations - like the sample size itself, and what question were they actually asking."
Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself.Reuse this content
Maria is the Editor of Plant Based News. A former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers, as well as Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.
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