Controversial 'Vegan Bros' To Release Book This Summer

They have described the tome as a 'manifesto for the vegan-curious reader'
The 'Bros' show off their vegan credentials (Photo: Instagram)

Matt and Phil Letten - aka The Vegan Bros - will be releasing a book later this year.

The Bros - who say they want to 'overthrow the stereotypes of what a typical vegan looks like' - will launch VODKA IS VEGAN: A Vegan Bros Manifesto for Better Living and Not Being an A**hole in June.

The book will include grocery guides, actions plans, tips on staying vegan while traveling and socializing, and finding vegan swaps for favorite foods.

According to a spokesperson from the book's publishing house: "The Bros are overthrowing the stereotypes of what a typical vegan looks like. [They] are the new face of veganism - loud, proud, and fighting for a better world, one plate at a time."

Controversy

The pair has come under fire from some in the vegan community, over their style of advocacy and their permissive attitudes around issues like consuming honey. Some have accused them of misogyny.

But the pair has 'shrugged off' this criticism, saying: "We’re trying to reach these other types of people [who aren’t natural converts to the vegan movement]. And we’re reaching them effectively."

They believe their approach can reach people who might not otherwise be persuaded by more traditional discourse around veganism.

 

The Vegan Bros were discussed on Fox News

'Vegan-curious'

According to the book's publisher: "This book is for the vegans or vegan-curious, who need a little help convincing their family and friends why their lifestyle is the bomb, and why they should try it, too.

"This isn’t a cookbook, and it doesn’t adhere to the woo woo, glamourized, luxury lifestyle that most vegan recipe books and manifestos tend to follow.

"It's a lot of information, a little memoir, a lot of tough love, and 100 percent fun to read."

Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself. 

Reuse this content
PBN Contributor:

Some of our articles are published as a team, which means the article has been produced by a collection of people rather than one author. If you have any questions regarding what is written above please contact us.

(c)2018 Plant Based News LTD. All Rights Reserved.

Join the conversation

Since you're here...
Plant Based News is a FREE service that receives millions of views each week on YoutubeFacebookInstagramTwitterour weekly newsletter and this website. This takes a lot of our personal time, money and hard work. But we do it because we KNOW it makes a difference. If those following our reporting helped by contributing, we could do even more. Please consider supporting us so we can create further awareness about animal rights, environmentalism, ethical consumerism and the plant-based lifestyle. Not a false narrative - but information that empowers people to make better choices.

Support Plant Based News

It's World Vegan Day