In this exclusive interview with the Original Video Director at Unilad, PBN Co-founder Robbie Lockie digs deep into some fascinating topics.
Veganism, creativity, and social media are all discussed in this conversation with Unilad's Christopher Gribbin.
As the biggest page on Facebook - with a reach of more than 350 million people a week - Unilad has made waves with its vegan-focused content.
Gribbin says: "People scroll through their newsfeed and you get about three seconds to grab their attention.
"You have to then keep them engaged for another couple of minutes - in a topic they may not necessary want to hear about."
He talks about how he does this - and more - in the full interview here
Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself.Reuse this content
Maria is the Editor of Plant Based News. A former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers. She was previously the editor of Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.
Since you're here...
Plant Based News is a FREE service that receives millions of views each week on Youtube, Facebook, Instagram, Twitter, our weekly newsletter and this website. This takes a lot of our personal time, money and hard work. But we do it because we KNOW it makes a difference. If those following our reporting helped by contributing, we could do even more. Please consider supporting us so we can create further awareness about animal rights, environmentalism, ethical consumerism and the plant-based lifestyle. Not a false narrative - but information that empowers people to make better choices.