A fast food drive-thru is set to open in California's Long Beach on September 1.
Plant Power Fast Food - which opened its original San Diego branch in 2016 - will offer diners traditional fare including vegan milkshakes, burgers, buffalo chicken and chili cheese fries.
Zach Vouga, VP of Operations, said: "Our secret mission has always been to turn more people on to a vegan diet. It's obviously the wave of the future.
"But we totally understand that diet is such a personal issue and that each person goes at his or her own pace. So the Plant Power Fast Food brand is really all about turning people on to how delicious plant-based food can be.
"And we're doing it in a way that’s welcoming and fun. Our brand isn't preachy; the food itself is the message."
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Maria is the Editor of Plant Based News. A former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers. She was previously the editor of Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.
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