Pub Replaces Meat With Plant-Based Impossible Burger To Reduce Environmental Impact

Co-owner Matt Relkin says the bar doesn't want to be 'part of the problem'
Relkin says buying 'sustainably sourced' meat wasn't enough (Photo: Instagram)

The White Owl Social Club in Portland, Oregon has removed lamb and beef burgers from its menu - in favour of the popular plant-based Impossible Burger.

Despite the metal bar's lamb and beef burgers bringing in $80,000 in sales last year - and chicken still being sold there - co-owner Matt Relkin says the pub is determined to 'make a positive change'.

"Most people know that meat burgers are unsustainable and extremely damaging to the environment, not to mention beef is a criminally cruel industry."

The bar has also discontinued use of plastic straws (Photo: Instagram)

Environmental impact

Relkin also told Portland Monthly that he doesn’t think buying 'sustainably sourced' meat is enough.

He said: "It was bullsh*t thinking just because I knew where our lamb and beef was coming from, that there wasn't still this underlying presence of the environmental footprint. It's still there, no matter the quality and how happy the animal is."

The bar has also stopped using plastic straws to reduce environmental impact - and provides compostable straws upon request.


Relkin said he hopes consumers are understanding of the change.

He added: "It's truly coming from a place of compassion and concern for this world we all live in. We don't want to be part of the problem."

Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself. 

Reuse this content
PBN Contributor:

Emily Court is a passionate ethical vegan from Eastern Canada. She is a Challenge 22 Mentor, Digital Writer, and experienced animal advocate driven by issues of animal liberation and social justice. She studied at Dalhousie University, where her thesis highlighted intercultural and gender relations. She is an established public speaker, writer, and world traveller with a drive to provide a voice to those who might not otherwise have one. You can follow her on Instagram @emily.j.court or on Twitter @_EmilyJCourt_.

(c) 2019 Plant Based News LTD. All Rights Reserved. Content must not be copied without permission.

Join the conversation

Since you're here...
Plant Based News is a FREE service that receives millions of views each week. This takes a lot of our personal time, money and hard work. But we do it because we KNOW it makes a difference. If those following our reporting helped by contributing, we could do even more. Please consider supporting us so we can create further awareness about animal rights, environmentalism, ethical consumerism and the plant-based lifestyle. Not a false narrative - but information that empowers people to make better choices.

It's World Vegan Day