Pizza Hut's Vegan Jackfruit Pizza Smashes Sales Target

The high street chain launched the pie on January 1. It features a tomato base, Violife vegan cheese, sweetcorn, red onions, peppers and BBQ Jackfruit with a BBQ drizzle
Pizza Hut vegan jackfruit pizza
The vegan jackfruit pizza (Photo: Supplied)

Pizza Hut UK has sold almost 10,000 of its new vegan jackfruit pizzas in just two weeks - exceeding expectations.

The Vegan 'Jack 'n' Ch**se' Pizza (from £11.29) features a tomato base, Violife vegan cheese, sweetcorn, red onions, peppers and BBQ Jackfruit with a BBQ drizzle. All Vegan Pizzas are available on Pan, All American Thin and Gluten Free bases.

When the chain launched the pizza on January 1, it revealed that if sales hit 10,000 by the end of the month, it would become a permanent menu item. Now it has revealed that sales reached 9,600 in just two weeks.

Sharing its 'vegan-o-meter' chart on Facebook, the chain said: "WOAH! So close to the 10,000 target. Just need 400 more orders and our Vegan Jack 'N' Ch**se will be added as a permanent menu item."

Pizza Hut's 'vegan-o-meter'

Vegan Pizza Hut

"Following the overwhelmingly positive feedback and awards we've won for our initial vegan range in 2017, we’ve responded to demand with a third vegan Pizza," Kathryn Austin, Director of HR and marketing at Pizza Hut Restaurants, said in a statement sent to Plant Based News when the item launched.

"We're confident the Jack 'n' Ch**se Pizza will be just as warmly received!

"We love innovating and giving our guests as much choice as possible and if this is as successful as we expect it to be, we’ll keep it on the menu for the foreseeable future."

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Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself. 

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Maria is the Editor of Plant Based News. A former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers. She was previously the editor of Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.

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