The first ever No Planet B festival - which will bring together veganism, minimalism, and zero-waste lifestyles - is set to take place in Cotswolds this summer.
Festival co-founder Maudie Johnson told PBN: "We are super excited to launch a festival with a new concept of combining our core themes."
She added that by focusing on said themes - veganism, minimalism, and zero-waste living - the festival will be 'celebrating and accelerating attendee' everyday choices in living sustainable lives'.
Aside from the content surrounding the three core themes, No Planet B will also incorporate elements of yoga and wellness into the event.
Johnson told PBN: "They're never going to want to leave!
"It's the perfect blend of TED talk meets Yoga Retreat, meets Vegan Market, meets Music Festival.
"The vibe will be relaxed, immersive and for some eye opening!"
A number of environmental influencers will appear at the event, including Sustainable Stephanie and Manuela Baron, who is also known as The Girl Gone Green.
Online sensation and sustainable fashion educator Kristen Leo will also be an ambassador for the event.
Also featured will be the music of such performers as One Man Plan and Lekenah Eccles.
The festival’s founders, Maudie Johnson, Hannah Lobb, and Christopher Bush have high hopes for the impact of No Planet B.
Johnson told PBN: "We want to inspire and accelerate people's belief that their everyday choices CAN make a BIG difference!"
Aside from the intended impact on attendees, Johnson says the No Planet B team hopes to change the festival industry itself.
She told PBN: "We are also setting a precedent for how festivals can and should be run with our zero waste impact.
"A shocking average of 23 thousand tonnes of waste is left over per festival in the UK each year."
Early bird tickets for the August 17 to 19 festival are not yet available online - but those who wish to attend can join the ticket waitlist now.
Emily Court is a passionate ethical vegan from Eastern Canada. She is a Challenge 22 Mentor, Digital Writer, and experienced animal advocate driven by issues of animal liberation and social justice. She studied at Dalhousie University, where her thesis highlighted intercultural and gender relations. She is an established public speaker, writer, and world traveller with a drive to provide a voice to those who might not otherwise have one. You can follow her on Instagram @emily.j.court or on Twitter @_EmilyJCourt_.
Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself.
Since you're here...
Plant Based News is a FREE service that receives millions of views each week on Youtube, Facebook, Instagram, Twitter, our weekly newsletter and this website. This takes a lot of our personal time, money and hard work. But we do it because we KNOW it makes a difference. If those following our reporting helped by contributing, we could do even more. Please consider supporting us so we can create further awareness about animal rights, environmentalism, ethical consumerism and the plant-based lifestyle. Not a false narrative - but information that empowers people to make better choices.