New Vegan British-Made Christmas Jumpers Feature David Attenborough

The London-based social enterprise start-up behind the festive knits will donate a jumper to the homeless for every jumper sold
David Attenborough Christmas Jumper

A London-based social enterprise start-up has launched a vegan Christmas jumper featuring wildlife expert Sir David Attenborough.

According to notjust, which raised more than £7,000 in charity donations in 2017 through its Jeremy Corbyn Christmas jumper, the jumper was designed and manufactured in the UK from 100 percent vegan materials. It features an image of Sir David, with the slogan 'Attenbrrrrrrrrrrrr'.

In addition, for every jumper purchased, a specially designed knit will be donated to the homeless

Vegan Christmas jumper

"Last year we had an overwhelming response to our Jerry Christmas festive jumper [featuring Jeremy Corbyn], and this year we wanted to return with even more designs celebrating the individuals who have inspired the nation in 2018," Mike Harding, Founder of notjust, told Plant Based News.

"This year we were inspired by David Attenborough's return to our screens with Dynasties - yet another example of how precious our planet it, and why it needs our protection now more than ever."


He added: "For this year’s charity angle, we took inspiration from England's amazing World Cup run, and the phrase 'it's coming home'. It was sung throughout the nation, bringing the country together during a period of division.

"But we also saw a huge disconnect between the phrase it’s coming home and the 15,000+ on the streets without a home, so that's why we have decided to work with the homeless this year with our profits to try and make things just a little better if we can."

You can find out more about the notjust and its Christmas jumpers here

Sign up for our newsletter to get the best of Plant Based News delivered to your inbox weekly.
PBN Academy launches with a selection of simple courses on health and wellness, how to raise a child vegan, reversing type-2 diabetes with diet and more. Join free today

Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself. 

Reuse this content
PBN Contributor:

Some of our articles are published as a team, which means the article has been produced by a collection of people rather than one author. If you have any questions regarding what is written above please contact us.

(c) 2019 Plant Based News LTD. All Rights Reserved. Content must not be copied without permission.

Join the conversation

Since you're here...
Plant Based News is a FREE service that receives millions of views each week. This takes a lot of our personal time, money and hard work. But we do it because we KNOW it makes a difference. If those following our reporting helped by contributing, we could do even more. Please consider supporting us so we can create further awareness about animal rights, environmentalism, ethical consumerism and the plant-based lifestyle. Not a false narrative - but information that empowers people to make better choices.

It's World Vegan Day