Moby, Alicia Silverstone And Dr. Neal Barnard Join Forces To Fight Animal Testing

The high profile characters want a bill banning the sale of these products passed into law
The advocates want to see new legislation passed into law

A host of well-known animal and health advocates have joined forces to fight against animal testing for cosmetics.

A video shared by non-profit health organization PCRM features Moby, Alicia Silverstone, Dr. Neal Barnard and others, calling for legislation to be put in place banning the sale of animal-tested cosmetics in California. It also stars Genesis Butler, Harley Quinn Smith, andJane Velez-Mitchell.

The California Cruelty-Free Cosmetics Act (SB 1249) was introduced in February. If passed it would be unlawful for any cosmetic manufacturer to knowingly import or sell any cosmetic in California if the product or its ingredients were tested on animals, starting January 1, 2020. The bill is moving towards a floor vote - but the date of the vote has not yet been specified.


The video calls upon people to contact their senator asking them to support SB 1249 - which aims to harmonise California law with regulations in over 30 countries including the European Union, Norway, Israel, and India  - and vote for it to be passed into law.

During the video, Silverstone says the legislation could help millions of animals - as well as make cosmetic products safer at the same time. Moby adds: "Every year, hundreds of thousands of animals are maimed and killed to test cosmetics and their ingredients. These barbaric experiments usually involve applying chemicals on the shaved skin, or directly into the eyes of helpless animals who are unable to move or even blink."

Dr. Neal Barnard adds that from a scientific standpoint, humans and animals often respond to chemicals differently. He adds: "Because animal reactions don't necessarily translate to human ones, many of these tests lead to unhelpful and inaccurate results."


Animal and health advocates want to see an end to cosmetic animal testing

Cruelty-free market

The proposed legislation is also supported by global animal welfare organization Cruelty Free International.

Monica Engebretson, North American Campaign Manager for Cruelty Free International, said: "Our success in ending cosmetics testing on animals in the European Union and now in a growing number of countries has proven that a cruelty-free cosmetics market is possible.

"We applaud California for introducing this bill to ensure that cosmetics sold in the state are safe and humane."

California residents can contact their senators here

You can watch the full video on YouTube here

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Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself. 

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Maria is the Editor of Plant Based News. A former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers. She was previously the editor of Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.

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