Sharing an image of the patty on social media, M&S wrote: "Let us introduce our Heart-Beet Burger, made with roasted beetroot and sweet onions. Pick one up in store now and serve in a fluffy bun for a vegan Valentine's dinner that's sure to get your date's heart-beet racing."
M&S has made huge strides forward in expanding its vegan offering in recent times, launching its own animal-free range at the end of 2018 - called Plant Kitchen.
Among its 60 some products, are a burger which took 12 months to develop, BBQ Pulled Jackfruit Pizza, No Pork Sausages, Cauliflower Popcorn, and Rainbow Veg Sushi Wrap among other items. It also includes sides like Vegan Coleslaw and Potato Salad. Prices range from £1.50 to £3.50.
"Some people think meat-free food is boring but that couldn't be further from the truth, it's experimental – and it's delicious," Claire Richardson, who developed the range alongside a team of food experts, said in a statement.
"We've created a collection that will appeal to everyone – whether you're a longstanding vegan, want to lead a more flexitarian lifestyle or you love meat but think cauliflower popcorn sounds amazing. It's all about delicious tasting food first - and plant-based second."
Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself.Reuse this content
Maria is the Editor of Plant Based News. A former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers, as well as Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.
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