Marketing Company To Offer Free Services To Businesses That Go Vegan

The company is advocating for veganism through commerce
The marketing company wants to help the vegan movement grow (Photo: Helloquence)

A Berkeley, California-based marketing company has launched an initiative aiming to offer free services for a year to businesses that go vegan.

Through its vegan, sustainable, cruelty-free, and fairtrade marketing service called Aveccio, Levley Marketing is introducing the Compassion Business Challenge for animal-based businesses.

The company is offering up to three businesses one year of marketing services - with a total value of up to $100,000 - if they transition to 100 percent cruelty-free and vegan practices.

It is hoping that through this contest, it will be the first media company to positively impact the business community.

Activism through commerce

Levley Marketing hopes that this will not only help the vegan movement grow, but also help these businesses sustain themselves and grow.

"There are many ways to be an activist for animals. This campaign is activism through commerce," said Jonathan Levley, president of Aveccio by Levley Marketing.

"By subsidizing the cost of a sizeable business expense, we hope to be able to better be able positively impact the lives of animals more than they would with their resources alone." 

To be eligible, the businesses need to be nominated by being mentioned on the Aveccio social media channels, get their fans and others to like the nomination, and transition fully by June 30, 2018.

You can find out more here

Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself. 

Reuse this content
PBN Contributor:

Diana is a London-based writer dedicated to bringing you the latest updates in ethical consumerism and plant-based nutrition. She is a recent media graduate with extensive journalistic experience, and writes in hopes of changing the narrative. You can follow Diana on Instagram and Twitter @dianalupica

(c) 2019 Plant Based News LTD. All Rights Reserved. Content must not be copied without permission.

Join the conversation

Since you're here...
Plant Based News is a FREE service that receives millions of views each week. This takes a lot of our personal time, money and hard work. But we do it because we KNOW it makes a difference. If those following our reporting helped by contributing, we could do even more. Please consider supporting us so we can create further awareness about animal rights, environmentalism, ethical consumerism and the plant-based lifestyle. Not a false narrative - but information that empowers people to make better choices.

It's World Vegan Day