Vegan brand Gardein has announced it will arrive in the UK at the beginning of 2019.
Gardein has not yet specified which of its products will be available - its range includes mock meats like vegan chicken strips, ground beef, barbecue wings, and sausages.
"We're bringing a whole new world of vegan-friendly food to the UK very soon," the brand said in an Instagram post.
"For clean eating, guilty pleasures, and everything in between, there's Gardein. Our awesome plant-based alternatives are good for you and good for the planet too.
"Gardein has 90 percent less impact on the planet and uses fewer resources in production. If you're thinking about your new year's resolutions and all of this sounds like moo-sic to your ears, come find us in your local Sainsburys this January."
Gardein joins a growing number of vegan products Sainsbury's has added to its shelves over the last year, including Naturli's Food's vegan mince and burger, both of which can be found in the meat aisle.
According to the retailer, it has seen an explosion in meat-free sales over the last year.
"We are seeing an increasing interest from our customers in plant-based foods, with sales of our current meat-free range growing 20 percent each week," James Hamilton, Meat-Free and Ready Meals Buyer at Sainsbury's, said. "We're always exploring new ways to offer even greater choice, quality and value."
Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself.Reuse this content
Maria is the Editor of Plant Based News. A former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers. She was previously the editor of Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.
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