The Animal Legal Defense Fund has settled in its consumer protection lawsuit against Trader Joe's, with the retail giant agreeing to pull misleading cage-free egg packaging from shelves nationwide.
The organisation filed the suit in response to the images of chickens in lush, green, open spaces found on the packaging - which gives consumers the wrong idea about what they're paying for.
Even cage-free eggs come from hens who've spent their lives in confined, industrialised, indoor spaces.
Animal Legal Defense Fund Executive Director Stephen Wells said: "It's important for consumers to realise that 'cage-free' doesn’t mean 'cruelty-free'."
Wells also explained that an increasingly conscientious buying climate, it's all too easy for companies to misrepresent their products.
He said: "There's widespread confusion among consumers about egg labeling due to the failure of the federal government to properly regulate egg labels.
"Unfortunately, the lack of labeling regulations allows egg producers to mislead consumers with undefined terms like 'natural,' 'cage-free', and 'free range', or with slogans and imagery depicting idyllic scenarios that do not match the cruel reality of life for most laying hens."
Emily Court is a passionate ethical vegan from Eastern Canada. She is a Challenge 22 Mentor, Digital Writer, and experienced animal advocate driven by issues of animal liberation and social justice. She studied at Dalhousie University, where her thesis highlighted intercultural and gender relations. She is an established public speaker, writer, and world traveller with a drive to provide a voice to those who might not otherwise have one. You can follow her on Instagram @emily.j.court or on Twitter @_EmilyJCourt_.
Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself.
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