The global hummus market is set to skyrocket at a compound annual growth rate of 11.47 percent every year by 2023, according to a new report.
In addition, increasing urbanization as well as changing consumer lifestyles are a factor.
"Busy lifestyle of consumers forces them to seek ready-to-consume food products such as hummus," says the report.
It adds that a challenge facing the hummus market is increasing product recalls.
"Product recalls are issues due to various factors such as contamination and mislabelling of ingredients," it claims.
One such recall took place in early 2017, when Marks & Spencer and Sainsbury's removed some hummus batches from their shelves on the grounds of taste (rather than safety) issues.
"We're seeking confirmation that this withdrawal was done on quality rather than safety grounds, and the information we've received so far shows there is no indication of a food safety concern," spokesman for the Food Standards Agency said at the time.
"The FSA hadn’t been notified about this withdrawal, but food businesses only need to make us aware of withdrawals if they are for food safety reasons."
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Maria is the Editor of Plant Based News. A former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers. She was previously the editor of Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.
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