DKNY and Donna Karan have announced they will be ditching fur and opting for more ethical alternative 'faux' fabrics.
According to Morris Goldfarb, CEO of G-III, parent company of DKNY and Donna Karan, both brands will be going fur-free in 2019.
The company's relationship with animal welfare charity the Humane Society of the United States [HSI] was cited as a reason for the decision.
Morris Goldfarb said: "As we move forward with both Donna Karan and DKNY we have decided to become fur-free with both brands beginning in fall 2019.
"This move follows a long-standing relationship with the Humane Society of the United States."
HSI’s Director of International Media, Wendy Higgins, added: "HSI is delighted that since Gucci declared fur to be 'out-dated' designers have been racing to prove their relevance by dropping the archaic material.
"In the latest designer declaration, this morning brands DKNY and Donna Karan pledged to ban fur cruelty from their collections, following hot on the heels of Versace and the city of San Francisco, marking the end of a fantastic week for fur-bearing animals.
"With each new fur-free announcement, designers like Fendi and Burberry that are still putting cruelty on the catwalk fall further out of fashion. "
Just days ago, San Francisco became the first major city to ban fur - and in recent weeks, Donatella Versace announced that the skin would no longer be used in its designs."
Maria is a former magazine editor, newspaper reporter, and features writer. Her writing has been published by The Guardian, The Huffington Post, and various regional newspapers, as well as Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.
Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself.
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