Daiya Adds Plant-Based Pizza, Burritos, And Frozen Desserts To Its Range

The company debuted the new products at the annual Natural Products Expo West in California
The new pizza from the brand (Photo: Daiya)

Daiya has launched a range of new plant-based products including burritos, frozen desserts, and Meatless Meat Lover's pizza.

The burritos come in four flavors - Tex-Mex, Santiago, Santa Fe, and Tuscan. The frozen desserts, made from a coconut base, are available in Chocolate Fudge Crunch, Classic Vanilla Bean, Salted Caramel Swirl and Espresso Coffee varieties.

The company has launched a range of 'duo yoghurts' - featuring yoghurt and toppings in four flavors - Chocolate Coconut, Key Lime Crumble, Cranberry Harvest, and Salted Caramel Crunch.

The Daiya Meatless Meat Lover's Pizza is gluten, dairy, and soy-free, and topped with meatless sausage style crumbles and pepperoni style slices.

Mainstream

Michael Lynch, Daiya Vice President of Marketing, said: "Plant-based is no longer a fringe movement - it is now mainstream.

"Today's consumers have an appetite for foods that not only taste great, but are also better for themselves as well as the planet.

"At Daiya, we're addressing this demand by unveiling the most expansive and crave-worthy portfolio of plant-based foods in the market."

 

Daiya was acquired by Otsuka Pharmaceutical Co. Ltd last year

Controversy

Daiya came in for controversy last year when the brand was  acquired by global healthcare giant Otsuka Pharmaceutical Co. Ltd for a massive $325.5 million.

When it was revealed that Otsuka tests on animals, a number of vegans decided to boycott the brand.

A petition was launched asking Daiya to stop the sale, saying: "This is not the company we trusted. This is not the company we supported. This is not the company we helped succeed.

"This, should they go ahead with this partnership, is not the company that we believe in anymore."

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Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself. 

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Maria is the Editor of Plant Based News. A former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers, as well as Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.

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