The makers behind documentary Cowspiracy want Instagram to fight the exploitation of farmed, hunted, and fished animals.
The platform recently launched an initiative to protect wild animals.
Whenever certain tags - including #slothlife - are used, a pop-up appears on the screen saying: "Animal abuse and the sale of endangered animals or their parts is not allowed on Instagram.
"You are searching for a hashtag that may be associated with posts that encourage harmful behavior to animals or the environment."
According to a spokesperson for Instagram: "We are committed to fostering a safer, kinder world both on Instagram and beyond."
But the Cowspiracy team would like to see the scheme go further.
They took to Instagram to comment on the plan in a post that said: "Now imagine if they did this with hunting, fishing, animal agriculture..."
Many users agreed - Theroseanthology said: "This major disconnect has always been mind baffling to me. People love their dogs but eat a variety of other animals?
"I ALWAYS tell carnivores this: Some cultures use dogs the same way you do cows and other cultures see cows the way you see your dog.
"How are your views above those who see differently than you? The disconnect from the bigger picture is heartbreaking [sic]."
Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself.Reuse this content
Maria is the Editor of Plant Based News. A former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers. She was previously the editor of Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.
Since you're here...
Plant Based News is a FREE service that receives millions of views each week on Youtube, Facebook, Instagram, Twitter, our weekly newsletter and this website. This takes a lot of our personal time, money and hard work. But we do it because we KNOW it makes a difference. If those following our reporting helped by contributing, we could do even more. Please consider supporting us so we can create further awareness about animal rights, environmentalism, ethical consumerism and the plant-based lifestyle. Not a false narrative - but information that empowers people to make better choices.