Celebrity Moby Loves Vegan JUST Egg

The iconic musician recently visited the high tech plant-based food facility to try out the mung bean-based egg alternative
Vegan celebrity Moby holding a plate of vegan JUST Egg
Moby loved the vegan JUST Egg

Iconic musician and longtime vegan Moby has revealed that he's a big fan of vegan JUST Egg.

The product, which is made from mung beans, was created to 'to scramble and taste just like eggs' - but with a lower environmental footprint.

A JUST spokesperson told Plant Based News: "We had a fun visitor at JUST HQ this week - and have a new fan of JUST Egg."

Vegan Egg

Posting on social media about the product, Moby said: "Visiting @justforall and eating my first ever vegan omelet (actually my first ever omelet, as I went vegan in 1987 and have never had an egg omelet...)!

"I'm really, really impressed with the activist fueled entrepreneurialism here.

"Ps, the omelet was delicious."

Vegan JUST Egg

JUST Vegan Egg is currently available in Veggie Grill outlets in the States, in some Hong Kong outlets, and at the Grand Hyatt Singapore hotel.

It was supposed to launch on online retailer Jet in August (though at the time of writing, does not appear to be available on the site).

Earlier this Summer, it was announced that JUST had struck a distribution deal to bring the highly-anticipated product to Europe - though no timeline has been given yet for its arrival.

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Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself. 

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PBN Contributor:

Maria is the Editor of Plant Based News. A former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers, as well as Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. You can follow her on Twitter @MariaChiorando and Instagram @mariachiorando.

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