Plant-based protein giant Beyond Meat is set to open a new factory in Columbia, Missouri to accommodate rapidly growing demand.
The new factory will accommodate increased production of existing products - including Beyond Meats flagship product, the Beyond Burger, which is currently outselling meat burgers at a number of California retailers.
It will also allow the brand to expand its range - fulfilling promises made by CEO Ethan Brown early this month.
Commenting on the new facility, COO & CFO Mark Nelson said: "Our expanded 100,000 square foot manufacturing footprint will provide the scale we need to service our rapidly growing retail, foodservice and international customer base."
Brown explained that the new facility - and the growth of Beyond Meat - will allow the company to do more than increase plant-based offerings.
He said: "Our expansion not only brings more jobs and opportunity to this special community but also furthers Missouri's position as a leader in the production of plant-based meat."
The company currently employs more than 200 people, from twelve different countries.
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Emily Court is a passionate ethical vegan from Eastern Canada. She is a Challenge 22 Mentor, Digital Writer, and experienced animal advocate driven by issues of animal liberation and social justice. She studied at Dalhousie University, where her thesis highlighted intercultural and gender relations. She is an established public speaker, writer, and world traveller with a drive to provide a voice to those who might not otherwise have one. You can follow her on Instagram @emily.j.court or on Twitter @_EmilyJCourt_.
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