Asda To Introduce Vegan Cheese At In-Store Pizza Counters

The new option will be rolling out next week
Cheese Pizza
Asda will offer the option at the 'majority' of stores from next week (Photo: Licensed from Adobe. Do not re-use without permission)

UK supermarket Asda has announced that it will offer vegan cheese at most of its in-store pizza counters

The chain confirmed via Twitter, that a dairy-free cheese be available to put on made-to-order pizza at the 'majority' of Asda locations across the nation from next week.

Vegan pizza

One Twitter user wrote: "I hear that @asda are adding #vegan cheese to their pizza counters in store soon. Can you confirm this is across the country please, @AsdaServiceTeam?"

Replying today, a member of the Asda Service Team wrote: "Good News this morning! Yes we will at majority of stores next week! ENJOY!"

Asda will roll out a Christmas cheeseboard in November (Photo: Asda)

Dairy-free cheese

This is not Asda's first foray into dairy-free cheeses.

The chain will launch a special vegan cheese package for the holiday season, and added three other dairy-free cheeses in May.

The individually sold cheeses include Grated Mozzarella Alternative, Grated Cheddar Alternative and Soft Cheese Alternative - all of which retail for £2.

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Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself. 

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PBN Contributor:

Emily Court is a passionate ethical vegan from Eastern Canada. She is a Challenge 22 Mentor, Digital Writer, and experienced animal advocate driven by issues of animal liberation and social justice. She studied at Dalhousie University, where her thesis highlighted intercultural and gender relations. She is an established public speaker, writer, and world traveller with a drive to provide a voice to those who might not otherwise have one. You can follow her on Instagram @emily.j.court or on Twitter @_EmilyJCourt_.

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