Plant-based foods are going mainstream next year, according to a forecast report by food and restaurant consultants Baum+Whiteman.
The consultancy firm is calling plant-based dining 2018's trend of the year, with rapid consumer shift toward veganism.
Foods such as vegan cheese are predicted to become mainstream in restaurants, widely used on pizzas and burgers.
Baum+Whiteman has also branded 'plant-based' as the new 'organic' - but it has forecast a contradiction.
The report reads: "The entire vegan/veg industry, including consumers will have to
come to terms with an inherent
contradiction: Mock meats, faux fish
and ersatz cheeses as well as bleeding
vegburgers are in fact highly 'processed
foods' - the very words that drove
people away from fast food and casual
"So here's another divide: between restaurants selling processed imitations of meats, dairy products and egg-based products, and restaurants concentrating on fresh fruits, vegetables and grains to satisfy veg/vegan palates."
Diana is a London-based writer dedicated to bringing you the latest updates in ethical consumerism and plant-based nutrition. She is a recent media graduate with extensive journalistic experience, and writes in hopes of changing the narrative. You can follow Diana on Instagram and Twitter @dianalupica
Disclaimer: The opinions expressed in this article are prepared in the author's capacity and do not necessarily reflect the views and opinions of Plant Based News itself.
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