Animal agriculture is 'bracing itself for a vegan attack' as activists plan a rally this weekend in Melbourne, celebrating the release of documentary Dominion, according to Australian industry outlet The Land.
The feature-length film directed by Chris Delforce and co-produced by Earthlings Director Shaun Monson focuses on how animals are used and abused in Australia, and features footage from abattoirs and farms.
Thousands of people are expected to attend the Dominion march on Saturday, which aims to build on the film's message, and expose the abuse and exploitation of animals, launching six months of coordinated actions aimed at 'systematically tearing down the walls that, until now, have hidden the greatest injustice in human history'.
PBN interviews Dominion director Chris Delforce.Subscribe to PBN's YouTube Channel here
'Tearing down walls'
According to the team behind the film: "Industries that profit from animal abuse and exploitation have remained hidden in the shadows for far too long.
"With the release of Dominion, an empire built on secrecy will be exposed like never before - but we need your help!
"The tipping point is within reach - it's time to stand up and be heard. Join thousands of Australians as we march together through the streets of Melbourne, taking the groundbreaking film and its crucial message of animal rights to the people who need to see it most - the consumers. "
Dominion is not on general release yet but iscurrently being screened in various locations