A tweet by celebrity chef Gordon Ramsay in which he mocks vegans has gone viral - and started a conversation about eating animals.
He sent the tweet after a fan sent him an image of a vegan lasagne she cooked.
His tweet, which has been retweeted more than 43,000 times, said: "I’m a member of PETA! People eating tasty animals...."
Animal rights charity PETA soon jumped online to respond to Ramsay, writing: "Oh dear, Gordon. We’ve heard that old line before.
"While you’re spending time mocking the future #vegan we’re betting you one day become, most chefs are exploring healthy, animal- and environment-friendly #PlantBased dishes.
"A real ‘hell’s kitchen’ is full of corpses and secretions from artificially inseminated, castrated, and routinely abused animals."
One user added: "You’re just a desperate individual intimidated by the rise of the #vegan movement. It’s the future, you should embrace it."
Another said: "Disappointed that you stoop to mocking an animal welfare group. You've made your wealth off the back of needless suffering of the most innocent and defenceless, it's nothing to be proud of Gordon."
But some liked Ramsay's stance, with one person saying: "Absolute ripper of a response. I’m a member of this PETA too then!"