Vegan Brand Beyond Meat Receives 'Non GMO' Status For Its Plant-Based Products

The 'stringent' verification process took one year
Author:
Publish date:
The Beyond Burger from Beyond Meat

The company's flagship Beyond Burger (Photo: Beyond Meat)

Plant-based tech company Beyond Meat has received non-GMO verification from The Non-GMO Project’s Product Verification Program for its vegan products.

The company - best known for its flagship Beyond Burger - completed a one-year review process in order to gain the certification.

According to the The Non-GMO Project, its verification process includes 'a comprehensive review of a product’s ingredients, supply chain and manufacturing facilities to ensure end-to-end transparency'.

PBN interviews Beyond Meat CEO Ethan Brown.Subscribe to PBN's YouTube Channel here

'All-natural'

Ethan Brown, Founder and CEO of Beyond Meat, said: "Our goal is to be on the center of the plate for the entire family. And we believe the best way to serve the family is through a commitment to all-natural, non-GMO ingredients when building meat directly from plants.

"Though these tough guardrails make it harder for our scientists, we feel it is the right long-run decision for Beyond Meat and our consumers."

Courtney Pineau, Associate Director, Non-GMO Project, added: "The Non-GMO Project celebrates Beyond Meat's tremendous achievements in verifying their entire line of products and their commitment to providing shoppers a transparent choice in the marketplace."

The Non-GMO Project Verified butterfly seal will appear on Beyond Meat's in-store packaging over the coming months.