Tofu Sales Skyrocket by 140% And Vegan Deodorant 900% On Amazon

The company credits charity Veganuary for part of the increase
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Tofu sales have skyrocketed (Photo: Hermes Rivera)

Tofu sales have skyrocketed (Photo: Hermes Rivera)

Online retailer Amazon has revealed to PBN that it has seen a huge increase in the sale of various vegan goods year-on-year.

The company reveals Veganuary - which encourages people to try a vegan diet throughout January - is picking up across the UK as sales of vegan deodorant, coconut oil and tofu soar on

Amazon polled 2,000 people in the UK to find out about resolutions.


According to the reatiler, the trend of moving towards a more plant-based diet continues to rise, with more than one in twenty (six percent) of those surveyed choosing to start a vegan lifestyle during Veganuary.

The popularity of veganism is backed by year on year sales of vegan products on Amazon including vegan deodorant up 900 percent, organic coconut spread up 153 percent, and tofu up 140 percent to name a few.

There's still time - you cansign up for Veganuary here