The Plant Based Seafood Co. has scooped a major award for its 'Mind Blown' coconut shrimp.
The plant-based shrimp was named the Editor's Pick 'Most Disruptive Product' of 2020 in Prepared Foods' Spirit of Innovation awards
Speaking about the award on Instagram, the brand's CEO and Co-Founder Monica Talbert said: "New ways of eating are taking root. This is a breath of fresh air and a game-changer in the traditional seafood industry.
"Plant-based seafood provides us an opportunity to build a better global food system with ethics and standards that, for us, is passion-driven. We are reinventing the way the world 'seas' food."
The Plant Based Seafood Co. is an all-female, family-owned brand that aims to create 'healthy and delicious seafood experiences that are so close to the real thing'.
"Our background lies in the real seafood industry, where for nearly 20 years we successfully created and sold award-winning real seafood products," the brand states on its website.
'An agent of change'
"During these 20 years, we've witnessed first hand the unacceptable and often hidden practices in the seafood industry. From overfishing to mislabeling to 'chemical glazing' to child labor to human trafficking and modern-day slavery- just to name a few.
"Determined to be an agent of change, we set out to be the first seafood company to offer plant-based alternatives in hopes to spur meaningful change... We will no doubt create positive change and make a HUGE impact on the industry, our oceans, and the global food system as we know it."