A woman has pledged to tour the UK eating a Greggs' vegan sausage roll in every one of the bakery's 1,764 outlets.
Greggs' launched the snack in January this year, garnering mainstream media headlines, and huge sales.
Vegetarian Mairead Sheehan, who says she was 'in heaven' when Greggs launched the roll, has already visited more than 50 stores.
Greggs vegan sausage roll
"The plan now is to go to every Greggs in the country," she said. "My favorite from Greggs is definitely the vegan sausage roll- I love them. I started posting the pictures on Instagram and my friends thought it was hilarious - then strangers started commenting.
"I've been to more than 50 stores so far, but I'm planning to add a lot more to my total by visiting some big cities and going on multiple Greggs visits in one day.
"I have been a vegetarian my whole life, I have never eaten meat, my parents are vegetarian, so I was brought up like this and then chose to continue being a vegetarian. When Greggs brought out the Vegan Sausage roll I was in heaven. My friends think it's probably the most hilarious thing I've ever done in my life. But now I'm on a mission."