A new vegan tartan - described as the world's first - will be launched in August.
Slanj, which has kilt and trews stores in Glasgow and Edinburgh, is behind the new fabric, which it registered with The Scottish Register of Tartans last month.
"We are just trying to increase awareness of the positive effects of vegan living. The idea for the kilt was born from the increasing demand for a traditional kilt abstinent from animal products," said the company.
"We have also designed a brand new tartan for the kilt to celebrate and marry Scottish Tradition with Vegan Living. The vibrant tartan encompasses earthly inspired colors and is unique in that every color is exactly the same width. This symmetry and the equal representation of colors indicate the importance of balance in life.
"The cloth will be woven in a specially developed polyester viscose material and will be available for kilts, clothing, and accessories from Slanj Kilts and other outlets."
Scotland is becoming increasingly vegan-friendly. As well as thriving plant-based restaurant scenes in both Edinburgh and Glasgow, a 100 percent vegan hotel opened in Pitlochry in June.
Like Brian Halley, Sandra and Jack McLaren-Stewart - the co-founders of the Saorsa 1875 hotel - wanted to highlight the positive nature of vegan living.
"The innovation that we've seen across food and fashion in recent years has been hugely inspiring and we're excited to be part of the world's fastest growing social justice movement," they said.