Einstein Bros. Bagels is trialing Beyond Meat's breakfast sausage at three of its Denver outlets.
The trial, which starts on July 16, will feature a specialist vegetarian sandwich featuring the patty as well as eggs and cheese.
Those looking for vegan-friendly options can add the Beyond Breakfast Sausage onto any Einstein Bros. Bagels sandwiches, like the Avocado Veg Out sandwich for only 60 cents.
In a statement sent to Plant Based News, Stuart Kronauge chief marketing officer at Beyond Meat, said: "As consumer interest around plant-based meat continues to grow, we’re thrilled to team up with Einstein Bros. Bagels to test our Beyond Breakfast Sausage in the Denver area.
"At Beyond Meat, we’re on a mission to make delicious, nutritious, and sustainable plant-based meat accessible to all, and partnerships with innovative brands like Einstein Bros. Bagels are an important part of that journey."
The limited-time trial will take place at the following outlets:
● 9385 S. Colorado Blvd, Highlands Ranch, Colo. 80126
● 9249 S. Broadway, Highlands Ranch, Colo. 80129
● 2250 S. Parker Rd., Denver, Colo. 80247