Vegan Allies

Creating vegan allies may be one of the most impactful things we can do for the vegan movement. Dr. Melanie Joy shows what a vegan ally is in the last episode of our video series.

CEVA

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Social movements succeed when they’ve attracted enough support from the broader population to tip the scales of power. Creating vegan allies, who support veganism but aren’t fully vegan themselves, is one of the most impactful things we can do for the vegan movement.

This is the last episode in a series of 10. Watch the full series here!

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Produced by Beyond Carnism & Vexquisit Studio. Presented by Dr Melanie Joy & Tobias Leenaert.

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Find out more about Beyond Carnism or CEVA

CEVA

The Center for Effective Vegan Advocacy (CEVA) aims to increase the impact of vegan advocacy worldwide. CEVA is a program of Beyond Carnism, a charitable organization dedicated to exposing and transforming carnism, the invisible belief system that conditions people to eat certain animals.

The production and consumption of animals is a leading cause of widespread animal and human suffering and environmental damage. It is enabled by carnism – a global system of oppression. Veganism is the counterpoint to carnism. Increasing the power of the vegan movement is a key to ending carnism.

CEVA aims to strengthen the vegan movement by empowering advocates and organizations. Through  on-site trainings, organizational consulting, grants to qualifying organizations, and a strategy resource center, we seek to increase the effectiveness of vegans and vegan organizations and hence increase the impact of the vegan movement as a whole.

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