Be as Vegan as Possible!

What if we didn’t have to choose between being true to our ethics and being effective? Dr. Melanie Joy explains the concept of "Be as vegan as possible".

CEVA

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What if we didn’t have to choose between being true to our ethics and being effective? What if we simply advocated that others be as vegan as possible?  

Watch the next video in the Effective Advocacy series here.

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Produced by Beyond Carnism & Vexquisit Studio. Presented by Dr Melanie Joy & Tobias Leenaert.

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Find out more about Beyond Carnism or CEVA

CEVA

The Center for Effective Vegan Advocacy (CEVA) aims to increase the impact of vegan advocacy worldwide. CEVA is a program of Beyond Carnism, a charitable organization dedicated to exposing and transforming carnism, the invisible belief system that conditions people to eat certain animals.

The production and consumption of animals is a leading cause of widespread animal and human suffering and environmental damage. It is enabled by carnism – a global system of oppression. Veganism is the counterpoint to carnism. Increasing the power of the vegan movement is a key to ending carnism.

CEVA aims to strengthen the vegan movement by empowering advocates and organizations. Through  on-site trainings, organizational consulting, grants to qualifying organizations, and a strategy resource center, we seek to increase the effectiveness of vegans and vegan organizations and hence increase the impact of the vegan movement as a whole.

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