The one-day event, which will take place outside at the Paramount Studios Backlot in Hollywood, aims to help 'emerging plant-based food products and brands connect with investors, buyers, and prominent journalists'.
In a statement sent to Plant Based News, Lori Amos, the mastermind behind the expo, said: "I wanted to have a venue where emerging and existing plant-based brands can have a significant presence and sufficient time with retail buyers, distributors and investors—and vice versa.
"These mega expos we are now accustomed to are counter-productive—it is impossible to get quality time to make connections and it really is the brands that have the most money to spend (bigger, sexier booth) who are the ones that get noticed. We want to change that."
'Boosting the plant-based community'
Scout 22's Co-Founder Jim Amos added: "Our booths will be a single rate for everyone, no one will get a double-wide or super-sized option no matter the size of the company so everyone is on a level playing field.
"It's 100 percent about boosting the plant-based community up—all boats rise vs. a race to the top for those companies with the most money."
You can find out more about the expo, including how to exhibit, sponsor, or attend, here. Or contact Loris Amos on firstname.lastname@example.org