One of the UK's leading animal rights organizations has launched a postcard campaign to help save grey squirrels from being culled.
Members of the public will send Animal Aid's pre-written postcards to local Wildlife Trusts throughout the UK who are part of the grey squirrel culling initiative, Red Squirrels United, asking them to withdraw their support of the cull.
According to the group: "The text on the postcards will encourage the Wildlife Trusts to explore alternative methods of helping red squirrels, instead of culling grey squirrels. The front features a cute embroidery design of two grey squirrels."
Jade Emery, Animal Aid Wildlife Campaigner, said: "Culling one kind of squirrel in order to try to boost the numbers of another type of squirrel is outrageous and cruel. It is profoundly disappointing that the Wildlife Trusts are so outspoken against the badger cull but support the killing of other defenceless wildlife.
"We appeal to the Wildlife Trusts to stop this callous culling of grey squirrels, and instead invest this time and money into alternative, humane initiatives to boost numbers of red squirrels."
Animal Aid previously helped to deliver a 100,000+ signature petition to the Wildlife Trusts' head office in Newark. The document, which called for an end to grey squirrel culling, was started by campaigner Courtney Scattergood. In addition, more than 11,000 people have complained to Red Squirrels United through its website.